SETH WAUGH: We always like it to be a big deal because it's our major, right. But we've tried to make it again we say special, one of the other things I like to think about is making it the happiest week of the year. We've got Labor Day as the holiday weekend, you've got family, kids running around, and you've got unbelievable weather the last couple of years. And where else would you rather be in the world than New England on Labor Day?
So for that, we want it to be fun and a lot of the stuff that we have done around it, it's business for us, but also we want to create it to be a fun atmosphere, so the premiere, the Red Sox thing, the concert we're doing tonight for the volunteers and guests, all of these things are meant to make it a terrific thing. I got to throw out the first ball on Friday night. That's pretty cool for me, too.
But the Pro Am, a, is an important time for us to spend time with our clients and also our founding sponsors and get a chance to do that along with some other folks. We want it to be a bit of theatre, great golfers and fun amateurs but we also try to add a few personalities. We'll continue to do that. We had Chris Berman this year, it was a lot of fun, the World Cup ski champion and Donald Trump who is always good fun. So, yeah, we want to make it not a circus, but we want to make it kind of a fun celebrity sort of day.
End of FastScripts.