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August 22, 2015

Serena Williams


S. WILLIAMS/E. Svitolina
6‑4, 6‑3

THE MODERATOR: Questions, please.

Q. Most dominant serve in women's tennis. You feel like you've had a record season in double faults though?
SERENA WILLIAMS: I think I‑‑ yeah, probably for sure. I had a record last year, too, so...

Q. What do you think is going on there?
SERENA WILLIAMS: I don't know. I just need to serve with aplomb, and I'm not doing that right now.

Q. Is it like a rhythm issue with your serve do you think right now? Are you feeling it in practice and just not happening in matches?
SERENA WILLIAMS: I haven't served much since the French Open because I've had an elbow problem. When you don't serve much‑‑ you know, I think people forget that I've been out.
Even before French I didn't serve much until like the day before the tournament started. So I've been dealing with that for a long time.
It is what it is. Hopefully I'll get through it. If not, I'll get through regardless. Things could be worse.

Q. Talk about your game otherwise. Other than the serve, how do you feel going into your final tomorrow?
SERENA WILLIAMS: I've felt better, but I'm in the final playing the way I've played, so I feel like I'm okay with that. I know I can play so much better. Some matches I've played better here, and I really felt the connection and that was really good to feel.
But, yeah, so I'm just moving on with that.

Q. I guess everywhere suits your game, but third consecutive final in Cincinnati. What is about the conditions here that you enjoy?
SERENA WILLIAMS: Nothing in particular. It's a lot like Florida, but no real difference here.

Q. I want to ask you going back a little bit. Fed Cup you played doubles with somebody other than than Venus in forever. What was that like?
SERENA WILLIAMS: It's always weird because Venus hits big serves and returns and she has a huge game.
We've played with each other since I was like six, so it's always different playing with someone else.

Q. There was a great crowd tonight for a women's‑only session. Obviously the WTA has made great strides at Grand Slams getting equal pay. Should this level be a priority for the tour?

Q. Equal pay.
SERENA WILLIAMS: In this event?

Q. And this level event.
SERENA WILLIAMS: There is not equal pay at this event?

Q. No.
SERENA WILLIAMS: That's news to me.

Q. It's a pretty big gap. It's $236,000.

Q. Just wanted to ask another question, if I may, about the double faults. I know you're a perfectionist, but you hit three in a row. Do you ever remember doing anything like that?
SERENA WILLIAMS: Not in professionals.

Q. Tomorrow we don't know who you're playing, but Simona just took the first set. Can you talk about the matchups?
SERENA WILLIAMS: I'll probably play Simona. She's playing well. She was in the finals just last week and she's just going hard and going steady.
Yeah, so I just want to just continue to get better and continue do to better and see what happens.

Q. Have you been limiting your practices as well like here in Cincinnati for example or last week as well? Managing that time on the court to keep your body healthy, or is it pretty much full force?
SERENA WILLIAMS: Well, I took some days off after Toronto because that whole Fingergate. I just ran into a lot of bad luck recently. I'm just trying to manage it.

Q. That first match you played in Singapore against Simona, how much did she surprise you? Obviously you were ready the second time. You hadn't played her in a while before that.
SERENA WILLIAMS: No, she played me well. She came out with an incredible vengeance. Hopefully I'll be ready for that tomorrow if she decides to do that again.
You got to be ready. Maybe I wasn't ready. Hopefully I can be able to play well tomorrow.

Q. Most likely Simona will be No. 2 in the world, but when she was asked about the possibility to become ever No. 1, she says it's almost impossible until you are not playing. What do you think about that?
SERENA WILLIAMS: Well, I don't know. She has a great game. Obviously I want to be on top of the rankings when I'm here, and I'm sure she does, too.
I think she definitely has a chance, but there are a lot of people that want to be there. I'm always fighting to do the best and do anything in terms of hard work to get there.

Q. You said earlier in the week your serve wasn't where you wanted it to be, but you were okay with that because you wanted to be peaking in New York. You've got one more match here. Is this something you'll look to get done tomorrow, or do you look to flip a switch and make it happen in New York?
SERENA WILLIAMS: It's just practice. I haven't been able to practice my serve enough. Hopefully in the next week I'll be able to hit some in practice.

Q. With so much on the line in New York, last year you did Fashion Week. This year will you do anything for Fashion Week?
SERENA WILLIAMS: Yeah, I have another fashion show on I want to say the 15th of September.

Q. You talked about the importance of staying calm and poised earlier in the week. When you're in a tournament and your serve is not what you want it to be, how do you make that...
SERENA WILLIAMS: I haven't had to deal with it too much, but just I realize that I have great returns, too, so I just to have key in and focus on hitting some returns in the court.
That's kind of what I focus on.

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